by Chad Austin


What Are Your Top Priorities In Life?

Most people answer that question by saying family and career. Everyone sees health and fitness as something that is important, but we always seem to put it off until later. We all have obstacles in our lives that we use as excuses as to why we can't make our own health a priority at the moment.

We use these obstacles as validation to ourselves that it is just not in the cards for us to get in shape right now. Our fitness is always the thing we plan to get to know, when we have more time.

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Change Your Mindset

There is one word that, in my opinion, is by far the worst word in the English language. This horrible word is something that I would never want any of my clients, my nephews, or really just anyone to ever hear me say. This bad word has four letters and starts with the letter “C.” 



You ~vs~ Your Excuses

Ladies and gentleman! It’s the moment you’ve all been waiting for! We are about to witness the most anticipated match-up in history! Two undefeated fighters have entered the ring. Only one shall leave victorious! Somebody's 0 has got to go! 


Knock Out Your Obstacles Before They Become Excuses

Right now, we're going to take the first strike! We're going to throw the first punch so we can overcome our obstacles before they become excuses. That's all an excuse is; it’s just an obstacle that you haven't overcome yet.  


The Most Important Word In Fitness

One of the keys to your success in making fitness a priority is your accountability. Whenever we fail to reach one of our fitness goals, it usually has nothing to do with us setting the bar too high for ourselves, and everything to do with us just not sticking to our plan. You can have the best game plan in the world, but if you don’t follow through with it, you will not see results.


Why Nothing Has Changed

There is probably no better way to teach someone how to make good goals than to first explain why most goals are bad goals. Many people set themselves up to fail by the way they make goals.


Setting Up Success

I love meeting new clients and having the chance to help them reach their fitness goals. I’ve learned through the years that every client is different, and that there is really no norm as to what is the best plan to help each person reach their goals. What works best for one person may not necessarily be the answer for the next.

You Might Be Wondering...

Who is Chad Austin?

Chad Austin is a 2x Best Selling Author, a personal trainer with over 15 years experience, and the owner of Priority Fitness in Overland Park, KS. Priority Fitness was named after his award winning book, "Make Fitness A Priority: How to win the fight against your excuses."

Can I download this whole book and read it later?

We’re glad you asked! You sure can. Just click on the yellow button below that says "Download The Full Book", and enter your email address. We’ll email you the guide so you can download it, print it, share it with coworkers, and read it at your leisure.

Can I hire Chad as my personal trainer?

Absolutely! Chad offers multiple live online fitness classes every week for all fitness levels. You can jump in to a live class or sign up for monthly subscription to get unlimited access to all on-demand classes. You can see his training schedule here (*be sure to check out his free class package if you are a first timer):

Ready to Make Fitness A Priority?

By deciding to make fitness a priority in your life you will not only be able to change your life, but you will also be able to pay it forward. Everyone in your life will be inspired by your changes, and you will have paved the way for them to follow in your footsteps.  

There is no better feeling in life than helping someone else. That is why I am a trainer, and that is why I wrote this book. Now it is your turn. Time to take action. Time to stop using your obstacles as excuses. It is decision time. Are you ready to make fitness a priority in your life, or are you too busy?

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